Kick Awesome Websites. Build Better Businesses.
Web design, search, content, automation and digital marketing that actually helps move your business forward.
A Website Is Usually Just the Beginning.
We’ve been building websites since 1999, so yes, we still care a lot about good design.
But the website is only useful if people find it, understand what you do, trust you and take the next step.
That means we usually end up looking at a lot more than colors and layouts.
Search visibility. Google Maps. Content. Video. Advertising. Reviews. Lead flow. Follow-up. Scheduling. Automation.
Before we recommend any of it, we want to understand the business.
Where do your customers come from? What are they looking for?
What happens when they contact you? How many leads turn into customers?
Where are good opportunities getting lost?
The answer determines what we work on next.
See What We Do
Websites Built for the Business Behind Them.
Having a professional business website has its advantages. It can answer all of your customers’ most frequently asked questions and help you A good website should make your company easier to understand and easier to choose.
That sounds obvious. A surprising number of websites make both harder.
Lucid Crew designs and develops websites around the actual business, its customers and what needs to happen next. We handle planning, design, development, content and ongoing improvements so the site can change as the business changes.
And yes, we make them look good too.
Search Still Matters. A Lot.
Google has changed quite a bit since we started doing this.
Organic rankings now compete with maps, ads, videos, AI answers and whatever Google decides to put on the page next week.
SEO still matters. So does local search. So does making sure search engines, AI systems and actual human beings can clearly understand who you are, what you do and why your business deserves consideration.
Our search work can include technical SEO, content, local visibility, Google Business Profiles, authority building and the broader online presence around the company.
We pay attention to rankings.
We pay a lot more attention to whether they produce business.
We’ve Worked With Some Pretty Good Companies.
Lucid Crew has worked with businesses ranging from local service companies and professional practices to larger organizations.
Some came to us for a website.
Some needed search visibility.
Some have been working with us for years while the projects, platforms and problems changed around them.
That long-term work means more to us than collecting another badge for the footer.
We Tell You What We Think.
There are plenty of companies that will happily sell you whatever happens to be on their service menu.
We ask more questions than that.
If we think your idea is going to waste money, we’ll tell you.
If there’s a bigger problem somewhere else in the business, we’ll probably want to talk about that first.
And if Lucid Crew isn’t the right fit, we’re perfectly capable of saying that too.
We’ve been doing this since 1999. One thing that experience has made very clear is that the answer keeps changing.
The job is figuring out what makes sense for your business now.
What We Work On
Web Design & Development
Websites that clearly explain the business, build trust and make it easy for customers to take the next step.
Learn About Web Design
SEO & Local Search
Organic search, Google Maps, local visibility and the work that helps the right people find your business.
Learn About SEO
Content & Video
Articles, interviews, video and other content that gives people useful reasons to find, understand and remember your company.
Brand & Online Presence
Making sure your business looks consistent, credible and understandable across your website, search results, profiles and the places people research you.
What Clients Say
We can tell you how we work. It’s probably more useful to hear it from people who have actually worked with us.
Here are a few recommendations clients have left for Lucid Crew on LinkedIn.
Warren and his Lucid Crew create outstanding, search engine friendly websites. I don’t know of any internet marketer than can create such great looking sites that both convert visitors to customers and are optimized for SEO.
– Bolton A.
I cannot recommend Lucid Crew highly enough! From start to finish their attention to details and commitment to providing impeccable services has superseded my expectations. If you are looking for a creative, innovative and highly professional web design firm, look no further, Lucid Crew is the best!
– Carrie C.
If you have struggled with finding someone that will be able to get your web design to the specs you are desiring then look no further because Warren and his team at Lucid Crew are awesome! They know how to get that perfect design for your company and then top it off with the SEO necessary to be successful online!
– Richard G.
Definitely Recommend! I hired Lucid Crew to perform SEO on a website… Our Google Rankings improved almost immediately until we were on Page One. And we have a website that converts like crazy now.
– Dustin S
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Getting Found Isn’t as Simple as It Used to Be.
For a long time, digital marketing was pretty straightforward.
Build a good website. Figure out what your customers search for. Get onto the first page of Google.
We spent a lot of years doing exactly that.
It still matters. But today your customers might encounter your business in Google Maps, an organic search result, an ad, YouTube, Facebook, an AI answer, a review site or somewhere else entirely.
And before they contact you, they’re probably going to look around.
They’ll check your website. Read reviews. Look at photos. Compare you with competitors. Maybe watch a video. Maybe search your company name to see what else turns up.
So our job has gotten bigger than getting one page to rank for one keyword.
We work on the larger online presence that helps people find you, understand you and trust you enough to take the next step.
That still includes SEO.
It just isn’t 2008 anymore.
Being Found Is Only Half the Job.
Visibility doesn’t mean much if the person who finds you doesn’t become a customer.
That’s why we look beyond traffic and rankings.
- What happens when someone lands on the website?
- What happens when they call?
- How quickly does somebody respond?
- Can they schedule?
- Does anyone follow up if they don’t buy immediately?
- Where are the good prospects disappearing?
Sometimes the biggest opportunity isn’t generating another lead. It’s doing a better job with the ones you’re already paying to generate.
That’s increasingly where marketing, technology and business operations start running into each other.
We’re perfectly comfortable working in that intersection.
Austin Web Design & Digital Marketing Since 1999
Lucid Crew was founded in 1999 and is based in the Austin, Texas area.
We work with businesses in Austin and across Texas, along with clients in other markets around the country.
Our roots are in web design, and we still design and build websites every day. But our work now extends across SEO, local search, content, video, paid advertising, brand visibility, automation and the systems businesses use to turn prospects into customers.
Being local is useful when a client wants somebody who understands the Austin market and can actually sit down and talk through the business.
But geography isn’t the reason most clients work with us.
They work with us because we stay involved, ask a lot of questions and aren’t particularly interested in selling something unless we think it makes sense.
We’ve managed to keep Lucid Crew around since 1999.
Maybe it’s our good looks, natural charisma and great dental hygiene.
We suspect the asking-questions part has helped too.
Meet the Crew
Talk to Lucid Crew
